Creating Immersive Experiences

Producing immersive environments can be great fun, from recreations of period-specific street scenes, through to hidden laboratories and top secret interactive play zones. Qualia has an exceptional reputation for creating immersive environments that are accessible, visitor-friendly and inspirational.

Inspirational Experiences

The following projects were produced for the Guinness World of Records Visitor Centre, Taiwan, the W5 Science Centre, Belfast and the National Media Museum, Bradford. The examples show how a balance can be created between theatricality, playfulness and a sense of discovery and intrigue.

Qualia's Creative Approach

Inspiring the imagination of visitors starts with taking an imaginative approach to the creation of drawn concepts. This often involves input from different members of a project team as means of generating ideas that can be refined and drawn as part of an iterative process. The following ideas were created in a close collaboration between Qualia and its client team at Paragon Creative Limited.

Recent Portfolio: Some Immersive Experience Design Concepts

Qualia has worked very closely with its client team at Paragon Creative on the development of a number of escape rooms for the Middle East leisure market. The designed challenges involve keeping calm under pressure and finding the cryptic clues hidden within the rooms in order to escape to safety.

But hurry, time is limited to just one hour and the clues are not easy! 

Immersive Play for the Home

The following concepts are taken from Qualia's recent portfolio and include recreational games rooms for homes in the UK.

Technology, Form and Function

The following games room was designed by Qualia in collaboration with its industry colleagues AIVAF Limited. The team has developed a series of dedicated entertainment rooms for the high-end domestic market using commercial grade audiovisual and interactive media.


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